Echinacea purpurea, commonly known as Purple Coneflower, is a hardy perennial native to North America, valued for its striking pink to purple daisy-like flowers with prominent orange-brown central cones. It thrives in full sun and well-drained soil, blooming from midsummer to early autumn. Echinacea is a favorite of pollinators like bees and butterflies, and its roots and flowers are traditionally used in herbal remedies to support immune health. Drought-tolerant and low-maintenance, it’s ideal for borders, wildflower gardens, and naturalistic plantings.
